“Vaishnavipratima” GOA GETS A NEW INTERIORS DESIGN STORE

The Designer – Vaishnavipratima

Goa welcomed Mumbai’s popular interiors design store- Vaishnavipratima on 14 September 2018. Located in the heart of North Goa; a ninety year old Portuguese influenced four thousand sq.ft. spacious Goan villa is now home to the gorgeous studio. Specializing in Indianized artifacts, furniture, interior design and for the first time- fashion by Prama and Bhavaa  jewellery; the studio is named after its founder- Vaishnavipratima (popular interior designer and artist). It first opened in Mumbai in June 2016 and has ever since been known for its exclusive customized furniture and design for Indian homes.

The collection and style of the second Vaishnavipratima- Signature Collection is more suited to Goan houses and its people as it simultaneously retains its design sensibility of celebrating Indian art. Unlike its Mumbai flagship; outdoor furniture, designer beds, dining tables, premium designer wear by Prama (chanderi sarees and Indo-western outfits by Pratima Pandey) and Bhavaa jewellery  comprising of semiprecious gemstone collections are notable additions to the Goan store. Both Prama and Bhavaa share similar aesthetics and ethos with those of Vaishnavipratima of Indian designs and art. The store also boasts of an entirely new furniture and furnishings line (distinct from its Mumbai store) each specifically designed to suit large open Goan houses and its local hospitality industry.

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Gorgeous bougainvilleas adorn the large wooden doors, windows and roof of this heritage villa. The store overlooks a lush green patch complete with palms and its newest outdoor furniture range alongside a water body of rare violet lotuses. The entrance is warm and welcoming as the furniture at first sight reveals the brand’s journey over the last couple of years.

The first room of the villa consists of beautifully handcrafted furniture pieces that are strikingly fused into two diverse color tones: subtle pastels and chunky bright pop colors. These include mirrors, chests of drawers, consoles, book shelves, bar units, wing chairs etc that are all made by Indian artisans. Pop art dining couture and various artists’ works are on display in the second room. The third room is the siesta corner- comprising of an elaborate four poster bed with cushions, throws and rugs passionately developed in the current and possible next year’s Pantone color tones. One can see Shibori and block-printing art in various palettes here. The intimate open café area is in the passage and back foyer of the villa and will soon serve exotic teas and bites. Vaishnavipratima Goa will be introducing exquisite lightings and conducting art workshops as well.

Vaishnavipratima says, “Within a few months of opening my flagship store in Mumbai in June 2016 I had a secret wish of opening my second store soon. Seeing its success, expansion was only natural and nothing better than a heritage Goan villa! Moreover, post intensive market research and the current lifestyle changes, Goa seemed like the ideal place for my designs. It is after all known as a ‘Tourist’s Paradise!”

About the founder:

Vaishnavipratima is a self-taught designer, mother, an entrepreneur, traveler and an artist. She is a self- made  interior aesthetic consultant.  After years of personal experience in designing and re-designing her own home and helping out friends and family with their homes, in 2012 Vaishnavipratima decided to start out by helping others give their homes a makeover. It was in 2015 that she started designing furniture and by the following year she had set up her self titled interior studio in Lower Parel. Today the studio has exclusive, customized furniture made for Indian homes and offers consulting services for interior designing and home makeovers. Drawing inspiration from her travels and her unique sense of style and aesthetics, Vaishnavipratima has created this studio-cum-store to be a reflection of herself – full of creativity and warmth.

About the studio:

Vaishnavipratima is an interior studio based in Mumbai specialising in interior designing and makeover, furniture, and arts and artefacts. The studio and store, name after its founder, is a place for exclusive customized furniture made for Indian homes. Its products are uniquely personalized, stylish and yet functional. It also offers consulting services of complete interior designing and interior makeovers. All its products and services are built on the basic idea of merging.

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Store Address:

Vaishnavipratima- Signature Collection. Goa.

Villa No-190 -268(1) Vadem, Near Vetal Temple,

Soccorro, /bardez, Goa.

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